Phil Walsh

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  linkedin · Feb 17, 2026

  Not every AI outcome is a win. Forrester’s 2026 predictions frame the real fight as 𝐜𝐚𝐩𝐚𝐛𝐢𝐥𝐢𝐭𝐲 𝐯𝐬. 𝐭𝐫𝐮𝐬𝐭. As AI generated clutter rises, the open web gets noisier, and customers retreat to what feels verified. 𝐖𝐡𝐚𝐭 𝐬𝐭𝐨𝐨𝐝 𝐨𝐮𝐭: 𝐃𝐢𝐬𝐩𝐥𝐚𝐲 𝐚𝐝 𝐩𝐮𝐥𝐥𝐛𝐚𝐜𝐤: Adve

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  linkedin · Feb 11, 2026

  Gartner’s message for 2026 is blunt: the experimentation era is over. Budgets are tighter. Discovery is being reshaped by AI-mediated search. And that forces CMOs into a very different playbook than the last few years. What stood out most: • Budget pressure is real: 63% of CMOs cite constraints a

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  linkedin · Feb 6, 2026

  Software developers, stop scrolling. We’re opening a part-time opportunity with a leading AI lab for top software engineers. To move quickly, we’re inviting candidates to complete a short coding evaluation today. Open for the next 48 hours. Takes less than an hour. No prep required. If you’re inte

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  linkedin · Feb 5, 2026

  If you’re getting the “show me the ROI” question this is your post. Google Cloud's ROI study puts real numbers behind what AI-forward orgs are doing differently. 𝐊𝐞𝐲 𝐭𝐚𝐤𝐞𝐚𝐰𝐚𝐲𝐬: ● Agents are already mainstream: 52% of executives say their orgs have deployed AI agents. ● Revenue lift is

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  linkedin · Feb 3, 2026

  We’re leaving the era of “AI that writes” and entering the era of AI that runs workflows. McKinsey & Company’s latest State of AI makes the gap clear: the advantage isn’t access to models, it's agency + scale. 𝐊𝐞𝐲 𝐭𝐚𝐤𝐞𝐚𝐰𝐚𝐲𝐬: Scaling is the New Adoption: While 88% of companies use AI, o

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  linkedin · Jan 9, 2026

  I’ve been writing a lot recently about what it means to be truly AI-forward. It’s not just about adopting tools; it’s about mindset. A new study from Spencer Stuart calls this the "AI Reckoning," and it confirms what many of us in the industry have been sensing: the grace period for experimentatio

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  linkedin · Dec 12, 2025

  CMOs in AI can’t afford to play catch-up, especially those of us building on the cutting edge of LLM training. Being AI-forward in how we market is no longer optional; it’s the job. As part of my series on why CMOs must rethink the function from the ground up, marketing isn’t evolving, it’s being r

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  linkedin · Dec 9, 2025

  Gartner’s new report signals a critical moment for CMOs. Your 𝐞𝐧𝐯𝐢𝐫𝐨𝐧𝐦𝐞𝐧𝐭 𝐢𝐬 𝐬𝐡𝐢𝐟𝐭𝐢𝐧𝐠 faster than your operating model. Digital channels are losing consistency. Personalization is creating friction instead of confidence. AI is changing how people search, evaluate, and decide. T

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  linkedin · Dec 4, 2025

  Boston Consulting Group (BCG)’s new piece on agentic marketing says it clearly: https://lnkd.in/gucsasEQ 𝑪𝑴𝑶𝒔 𝒘𝒉𝒐 𝒎𝒐𝒗𝒆 𝒇𝒊𝒓𝒔𝒕 𝒘𝒐𝒏’𝒕 𝒋𝒖𝒔𝒕 𝒘𝒊𝒏, 𝒕𝒉𝒆𝒚’𝒍𝒍 𝒓𝒆𝒅𝒆𝒇𝒊𝒏𝒆 𝒕𝒉𝒆 𝒄𝒂𝒕𝒆𝒈𝒐𝒓𝒚. In a world moving at LLM speed, the real question isn’t “Should we use

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  linkedin · Nov 14, 2025

  Everyone’s talking about AI scale. But the next era of value will come from how we apply what we already know, not from chasing more compute. At Turing, we see a clear pattern among companies that succeed with AI. They don’t chase headlines. They build habits. They invest in making data usable, mod

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