Alessia Pagani
PR & Brand Comms Manager, icebreaker & Smartwool
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VF Corporation
V.F. Corporation, together with its subsidiaries, offers branded apparel, footwear, and accessories for men, women, and children in the Americas, Europe, and the Asia-Pacific. It operates through three segments: Outdoor, Active, and Work. The company provides outdoor apparel, footwear, equipment, accessories; style-forward and weather-ready footwear, apparel, and accessories; performance merino wool and other natural fibers-based apparel and accessories; performance-based footwear; and high performance apparel and accessories based on natural fibers under the Timberland, The North Face, Smartwool, Icebreaker, and Altra brands. It also offers youth culture/action sports-inspired and streetwear apparel, footwear, and accessories; handbags, luggage, backpacks, totes, and accessories; outdoor-inspired apparel, footwear, and accessories; and backpacks and luggage under the Vans, Kipling, Napapijri, Eastpak, and JanSport brands. In addition, the company provides work and work-inspired lifestyle apparel and footwear; and protective work footwear under the Dickies, and Timberland PRO brands. It sells its products primarily to specialty stores, department stores, national chains, independently-operated partnership stores, and mass merchants, as well as sells through direct-to-consumer operations, including retail stores, concession retail stores, and e-commerce sites, and other digital platforms. V.F. Corporation was founded in 1899 and is headquartered in Denver, Colorado.
Size: 10000+
HQ: Denver, CO, United States
Sector / Industry: Consumer Cyclical · Apparel Manufacturing
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Social
- linkedin · Nov 24, 2025
Will be in Munich for ISPO with icebreaker and Highsnobiety— shaping what’s next in natural performance. Come say hi if you’ll be around 👋
View post - linkedin · Oct 28, 2025
1 of my repair reels I've been sharing prior to The London Snow Show with Protect Our Winters UK on my social media channels. A lovely quality bit of Icebreaker kit heading for Landfill 🗑 A quick zip repair kept this beautiful kit out of landfill, and is such a great repair tip to have a go at your
View post - linkedin · Oct 13, 2025
"Icebreaker" in the heart of London. We still can’t believe we made this happen — right in the heart of Tower Bridge. Unconventional, unexpected, unforgettable — exactly how we like to show up. Because pushing boundaries is what keeps us real — and proves that natural performance can go anywhere. T
View post - linkedin · Oct 13, 2025
icebreaker last 30 days in London: 1. 'Merino lane run' at Knees up, Hackney 2. 30th anniversary party at Truman Brewery 3. Pond skim under Tower Bridge...no kidding London has officially moved to natural ✅ Alessia Pagani Sara Bonotto All Conditions Media what a ride!
View post - linkedin · Sep 15, 2025
Last week at Highsnobiety, we teamed up with icebreaker to show how natural fibers can push the boundaries of performance wear. We invited The Fresh Patterns Collective to our Berlin flagship for a 10k pre-Marathon community run, followed by a grounding tea ceremony and sound bath with Bruno Sitto
View post - linkedin · Sep 15, 2025
Earlier this month, we partnered with icebreaker to demonstrate the unique qualities of their natural fibers, most notably their quick-drying, lightweight, and breathable features. From interactive stations that explored the science behind merino wool to community-led events such as a 10k pre-marat
View post - linkedin · Sep 13, 2025
This September, icebreaker's natural innovations were brought to life at the Highsnobiety Store in Berlin through an innovative set design that highlights the superior performance of natural fibers, especially their quick-drying, lightweight and breathable properties. From interactive stations that
View post - linkedin · Sep 3, 2025
So proud to see icebreaker’s commitment to natural innovation come to life in such a bold and creative way — in collaboration with Highsnobiety at their Berlin store. For 30 years, we’ve been redefining performance apparel with merino wool — and now, we’re showcasing the power of nature through an
View post - linkedin · Sep 3, 2025
Our natural innovations are being showcased at the Highsnobiety store in Berlin. Beautifully curated and executed. Big shout out to the icebreaker marketing team Alessia Pagani Juan Teulón Ramírez Sara Bonotto 👏🏼
View post - linkedin · Jun 5, 2025
Proud moment. When I joined Smartwool, this was the very first project I had the privilege to kick off — and seeing it come to life like this is incredibly rewarding. Last weekend’s event with Opening Up The Outdoors and Ellis Brigham was more than just a hike — it was a celebration of community, c
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